How to talk to Gatekeepers, Receptionists, and Executive Assistants Gatekeepers, receptionists, and Executive Assistants are dreaded by most outbound SDRs. They pose what appears to be an impenetrable roadblock… How to ride the bull? Bull Riding is a sport that can trace its roots back to ancient times with contests to tame bulls going… Calling a Prospect vs. Emailing a Prospect Calling a Prospect vs. Emailing a Prospect As an SDR, you know that making contact with potential clients is crucial…